As to banning supersized sodas, my fellow capitalist Mayor Bloomberg may not make everyone happy. (e.g. Bloomberg Soda Ban Wins Few Fans, But Fat Tax May Fare Better).
And judging from a convenience store I found in Cle Elum, Washington, a lot of people don't care either about diabetes or a capitalist pricing system:
Being a market-oriented shopper of course I bought the 32 oz which went along well with the gourmet, spicy "WOWsabi Trail Mix."
Why the same price for twice as much product? I have no idea. The merchant saw me take photos — I was laughing aloud — and we chatted a moment. He said that "It makes everyone happy: kids, parents, me." I didn't say anything about Mayor Bloomberg and public health officials.
The only thing I can figure about the pricing is either:
• the cost of the materials for either size (soda syrup, soda water, cup, general overhead etc) is so close as to make it not worthy of consideration; (but why not at 44 oz?);
• the price is a loss leader to get people in the door to buy other stuff;
• or some mixture of both.
In any case I gained by a huge, genuine laugh at living in gluttony nation, which was only reinforced by a traffic jam as I entered I-90, 85 miles from Seattle in the middle of cow country — beautiful but with no one there.